Ipod and Philosophy Essay Example | Topics and Well Written Essays - 2250 words

Ipod and Philosophy - Essay Example A family sedan advertised, for instance, would highlight the fun and happy things that families can do with the family sedan. The better the emotional connection made between the potential buyer and the car, the higher the prospects of buyers becoming interested enough to give the car a try. In this case, emotions pique interest and elicit response. Where there is ownership of a vehicle for instance, even a bicycle, then the emotional connection is sometimes intense. People sometimes get buried with their most favorite things, with their bicycles, with their Swiss knives, and with their cell phones. Whether the emotional connection is because of the great utility of the thing, or because of something that is designed into the thing in order to elicit hopefully positive emotional connections, it is clear that the things that people own are not just things that are devoid of emotional context. People buy and keep things on the basis of how they feel about using the things that they buy , is something that is so obvious in the way products and services are marketed, that it is absurd to overlook just how important it is to listen to Don Norman talk about imputing emotional characteristics in to the very design of products. It is clear too, from the work ethic and philosophy of the man, that the ability to elicit an emotional response is a core tenet of his design philosophy (Norman, 2012; Norman, 2012b): My field is Human-Centered Design: making products that people can use, that fit their needs, that excite them and are enjoyable. The United States leads the world in human-centered design.

Who Are the Main Players in the Industry of Media and Communication Essay

Who Are the Main Players in the Industry of Media and Communication - Essay Example The government will need to be paid taxes and ensure the content of the films is acceptable according to the number of years of the content observers know as audiences. The acceptance of the government is more of a blessing for the process than a bother as it will mean smoothening of the barriers to the industry (Mathur and Mathur, 2009). For a long time, the Bollywood films were only available through videos and this limited the number of people able to obtain a copy and even that copy was easily destroyed. These days, however, the film industry has moved towards digitalization obtaining their own channels which have ensured that people across the world are able to watch as many films as possible. The films once released are placed on different internet sites where people can watch them online which are very convenient for most people (Wadley, 2013). All those ways are in addition to them being shown on cinemas on wide screens. With these strategies being placed, they have ensured that their distribution and consumption has expanded and continues to do so. In as far as production is concerned, actors and actresses have been joining the industry day and night which would explain the high number of Indian movies which are even more than the American ones. The primary consumers of the Indian films are the tourists and the people of other nations. People in India are still dwelling on watching the movies in cinema and undermining as well as underappreciating their own talent. This leaves the primary consumers to be the international media and people. It is an open secret that the fame of the Indian films has spread far and wide and the western nations are seeking the directors to offer them locations to shoot their films at a discount. Research indicates that nations such as France, Australia, Canada, Ireland and the even USA. The growing interest in Bollywood films and their popularity is what makes people increase their consumerism level (Mathur and Mathur, 2009). The films are loved because of their comics and humour as well as the incorporation of dance.  Ã‚